Make your daily specials easy to read at a glance
Your screen does not need to display your entire menu. Focus on helping guests see what is available now and how much it costs.
The problem: too much at once
Ten dishes, long descriptions and a busy background compete for attention. Guests at the counter usually want a simple answer: what is available today, and how much does it cost?
What a clear daily menu can look like
Two dishes, a price beside each and a brief description: this example focuses on lunch. Keep the full menu available at the table or on your website.
Three ways to make your menu clearer
Limit the content: show what is available now. A daily menu does not need to include every dish on your regular menu.
Put text before decoration: use an uncluttered background with strong contrast between the text and its background. Keep decorative elements outside the text area.
Check in the right place: check the menu on the actual screen from where guests will read it. Text that looks clear on a laptop may be too small in the restaurant.
A quick pre-launch test
Ask someone else to find a dish, its price and included sides without any explanation. If they need to move closer or ask questions, simplify the menu. Also check changing daylight and reflections. In SUISSE-VIDEO, you can style text content with fonts, colours and a background and schedule it in a project. This does not replace a test on the actual screen.
Related: Show the right menu at lunch and dinner — automatically